a live 3-evening workshop, on zoom
You are killing it by every metric anyone can see.And still, there's the cocktail, the quiet glass of wine, the thing you never say out loud.Not bad enough for a label, a meeting, or a year of therapy. Not bad enough for anyone to worry.But you wonder what your life would be like without this little war in your head.
Three evenings, two expert recovery coaches, and a customized plan to finally answer your questions.
Apply for a seat →three evenings live·[DAY MONTH]·[DAY MONTH]·[DAY MONTH]·5pm PT · 7pm CT · 8pm ET
Limited seats. Reviewed personally within 48 hours.
01 · the question
It happens Monday morning, in the mirror. The extra wrinkle. The gut punch. The knowing that you said you would not drink that much this weekend, and somehow, again, you did.
Or at 2am, doing quiet math on the night before.
Am I drinking too much?
You know what you did next? The article, the podcast, there's plenty of them. Huberman, Mark Hyman, authors, actors. They're all doing it. Sobriety is getting popular, but you are still circling misinformation like a pool you are not sure you want to enter.
Frankly, you don't need a meeting or two years of therapy. Hell, you're not even sure you want to do this. But you're curious.
This workshop is here for people who are doing just fine, but who also know there's more to this conversation.
This is why you are here.
fine
is the most dangerous word.
02 · the middle
Not rock bottom. The middle. Life is functional, maybe better than functional. And still: dinners you were at but not in, evenings that dissolve between the second glass and the couch, a recycling bin that tells a truer story than your calendar.
Ask how you are doing and the answer is "fine."
Fine is slowly killing you. Fine asks for nothing, runs quietly for years, and keeps that 2am question locked outside any room that could answer it.
You were never going to walk into the old rooms. You are not going to sit in a folding chair and say your name to a circle of strangers. There was never a room for the middle. Maybe Dry January worked, and February ended it. Maybe you never started. Either way, it is mid-year, and nothing has changed.
This is that room.
03 · the shift
Somewhere in the last few years, sobriety changed teams. It left the church basement and walked into the boardroom. The sharpest people you know are not asking "Am I an alcoholic?" They are asking a better question: what would I get back if drinking took up less space?
Look at what it is now.
None of that needs a label. It needs a method. Habit tricks do not hold, because habits sit on top of who you are, and that is the part no one fixes. You become someone who relates to alcohol in a new way. That is the work: the same method Pamela uses with private clients, built on agency instead of willpower, opened to a group for the first time.
04 · what this is
Direct access to Pamela and Alyssa, the two coaches behind the I DO NØT DRiNK™ movement, coaching you live with a group of people just like you.
This room works because people show up honestly. That is the one thing we ask, and it is why we take applications.
what would it feel like to go from someone who drinks too much
to someone whose life feels better without the drink?
05 · the arc
Get under the hood to understand why you do what you don't want to do.
What alcohol is quietly costing you.
A map for 30 days of next steps.
A private WhatsApp community for daily interaction with your coaches and fellow students.
An optional add-on: private coaching at a reduced price.
06 · the coaches
Founder, Thrive Collective™ and the I DO NØT DRiNK™ movement · Certified Professional Recovery Coach · Insight Timer teacher, 6,500 students worldwide
Pamela walked away from the goal every other program sells: getting people sober. Sobriety on its own was never the point. Sixteen years on the other side of alcohol, after a life rebuilt through kidnapping, addiction, and complex PTSD, she builds identity, not abstinence. Her private clients invest thousands in the framework underneath this room. What she brings cannot be Googled. She sees the pattern you are standing inside, because she stood inside it first, and she knows the way out is not discipline. It is design.
Executive recovery coach · Master's in organizational psychology · Work carried into rooms at MIT and Columbia
Alyssa coaches high performers full time, with lived experience across more than one layer of addiction. That is exactly why executives trust her with the truth. She has collaborated with Dr. Mark Hyman and trained under Marianne Williamson, and none of it is decoration. It is the rigor she brings to what runs underneath the reaching: at work, in leadership, and in the quiet architecture of how you carry yourself when no one is watching. This room is where her practice and Pamela's meet.
two coaches. two lenses. one room.
Built the way private coaching is built, opened for the first time beyond one-on-one.
07 · the details
what's included
three live evenings
60 minutes each on Zoom. Real-time work with both coaches, live, not a video you half-watch.
60-day recordings
Miss a night, or want to sit with one again? Every evening stays yours for 60 days.
the studio
Every single day, Pamela and Alyssa in a private WhatsApp room: strategy, real-time support, your questions answered, and a community of people doing this right alongside you. This is where the work holds between evenings.
the design ledger dashboard
Your private dashboard to map your patterns, run the 30-day experiment, and watch the shift show up in real numbers.
the 30-day experiment template
A guided plan so you always know your next move, designed on your terms.
included bonus
the craving crusher™ video course
The in-the-moment tools that break the certainty a craving has only one ending. You walk into the experiment already able to interrupt the loop, so your 30 days start with a head start.
a limited room
Capped for privacy and depth. The first ten accepted also get a private debrief with the coaches.
optional
the private hour
a 1:1 coaching hour with Pamela, added at registration for $95.
$600. A two-payment option is available at checkout.
The guarantee: if evening one tells you this is not your room, full refund, no questions.
Private coaching with Pamela and Alyssa starts at $5,000. This is your rare chance to work with both of them for a fraction of that: three live sessions, three weeks of daily interaction inside the Studio, and their full framework in your hands. The kind of access to two expert recovery coaches that is usually reserved for private clients, opened to one room.
08 · what you leave with
Many of you will get enough here to move forward on your own. Questions get answered, a plan gets set, and you shift into knowing what to do.
For others, this is the entry point into a framework that works. A framework not focused on what you can no longer do, but on who you can become in the space that opens up.
For those who want it, the rest of I DO NØT DRiNK™ is here:
Regardless, this workshop gives you the answers you need, and a line in the sand to see where you can expand.
make this movement yours
I DO NT DRiNK™
is a movement, a symbol, and a new identity for sobriety. What the world called shame and smallness, we call belonging, clarity, and power.
Sobriety may be just an experiment for you. But you won't know until you try it.
09 · the door
Because the room works when the right people are in it. Two minutes of questions, reviewed personally within 48 hours. A fit gets an acceptance note and the payment link. Not a fit gets the truth, and often a better door.
Limited seats. Reviewed personally within 48 hours.
10 · questions
Nobody gets forced, labeled, or put on the spot; making honesty feel safe is a craft we take seriously. But if you want to watch from the back, this is not your room, and we would rather tell you now.
No. Some design fewer. Some design none for 30 days. Some redesign the context entirely. What matters is that it comes from a different place than every attempt before it.
No. Nobody here gets labeled. Whatever word you ever choose has to be bigger than the drink and smaller than you, and choosing it is your business.
If habit tools worked for this, one of the eleven you tried would have held. Habits sit on top of identity. Identity is the work of this room.
Then you are exactly the kind of honest this room respects. One thing matters: if your body has ever reacted strongly when you stopped (shakes, sweats, sleeplessness), that is a medical conversation first. Say so in the application and we will point you to the right support, privately and warmly. Not a rejection. Us taking you seriously.
Recordings last 30 days, but the room is the product. If you can make two of three live, apply and tell us which.
Because we wanted it within reach. Private coaching with Pamela and Alyssa starts at $5,000, and this is your chance to get inside that same work for a fraction of it: three live sessions, three weeks of daily interaction with both coaches in the Studio, their full framework, and the Craving Crusher course. If evening one is not worth it, the guarantee has your back.
sobriety, upgraded.
I DO NØT DRiNK™ · the movement